Blog

Insights, case studies and lessons from real projects

What we learn working with retail, grocery, manufacturing and hospitality companies. No filler — only what's useful.

The padel club couldn't manage online bookings: here's what was broken
·2 min

The padel club couldn't manage online bookings: here's what was broken

Three courts, two managers, a dozen no-shows a week. The club was convinced the software was the issue. It was a process issue. The story of a migration to Padel Genius.

Team BadilRead
Supermarket apps: what they must include in 2026 to actually be used
·3 min

Supermarket apps: what they must include in 2026 to actually be used

67% of grocery loyalty apps are used less than once a month. Not because customers don't want to — because there's nothing worth opening. Here's what changes that.

Product TeamRead
Inshop Advanced: new features to sell online without a traditional e-commerce
·2 min

Inshop Advanced: new features to sell online without a traditional e-commerce

For many retailers, opening an e-commerce is over-investment. Inshop Advanced lets you sell straight from your content — flyer, app, site — without running a separate platform.

Product TeamRead
Hotels and B&Bs: why software needs are completely different (and why it matters)
·3 min

Hotels and B&Bs: why software needs are completely different (and why it matters)

From outside they look like big and small siblings. From inside they're businesses with opposite economics, processes and customers. Using the same software is the first recipe for digital failure.

Team BadilRead
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